2008-06-09

Surfing Traffic Exchanges

This is one thing that I have thought about writing for a while now.
When you advertise your sites on traffic exchanges, please do not
put  pages on, that have the videos, music or actors going on and on
about how wonderful their product is.  It is just a pain to those
who are surfing for they just turn their sound off.   I mean sure
you can turn off your sound but sometimes you need it on. 
Then there are the videos which take so long to load that
you are clicking to the next site before it is even done.

So save your main webpage for classified ads, forums, blogs or
where ever you like to advertise your business.  What you need
on traffic exchanges are splash pages or lead capture pages.  These
are small, to the point pages, that a person can read at a glance.
If it is interesting enough they will click on the link that takes them
to the main page.  With a lead capture page they can fill out their
information which can be as little as their name and email address
or as much as you think a person may want to tell you about themselves.
Less is probably better. Then you can send them the link to your main
business page. 

When making a splash page or lcp or having one made for you, make
sure your picture goes on it.  This is called branding yourself.
People are more likely to join with a face that they are used to
seeing as they surf, rather than any generic page with no information
on it about who the page belongs to.

You can get someone else to make you a page but that will cost you
money each time.  If you learn how to make one then it will cost
you very little and you will be branding your own style.  If you come
to Prairiemade.com my leg of Moneylegs.com , I will show you
what you need to do to start branding yourself and help you to be
a business success online.
Patricia Downing